Monday, February 6, 2012

How to get your garments into stores: A boutique owner tells all


Get garments into a store

With Gina Morris, co-owner of Radish Underground

Saturday, February 18, 2-5 pm $48

How to get your garments into a store: A boutique owner tells all
Instructor: Celeste Sipes, co-owner of Radish Underground
Saturday, Nov 6, 2-5 pm, $48
Learn how to approach stores and make a sale – that will make both you and the store owner happy.
Celeste will take you through the five mistakes most designers make and how to turn them around to make a negative into a positive on such things as:
Communication. How and when to approach the store and how to stay in touch.
Presentation. What items stores expect to see to explain and help sell your line.
Quality, particularly fit and finish, so the garments are ready for purchase.
Scheduling. What to show the store and when.
Delivery. Making promises, making them stick and what happens if you don’t.
If you’ve never sold to a store before, Celeste will help you make your first impression a good impression. If you’ve been trying to sell without success, she will give you tips for turning it around.
Learn how to approach stores and make a sale – that will make both you and the store owner happy.
Gina will take you through the five mistakes most designers make and how to turn them around to make a negative into a positive on such things as:
Communication. How and when to approach the store and how to stay in touch.
Presentation. What items stores expect to see to explain and help sell your line.
Quality, particularly fit and finish, so the garments are ready for purchase.
Scheduling. What to show the store and when.
Delivery. Making promises, making them stick and what happens if you don’t.
If you’ve never sold to a store before, Gina will help you make your first impression a good impression. If you’ve been trying to sell without success, she will give you tips for turning it around. End this class with a game plan for approaching boutiques with your product line.